Takeaway 2 from #CWF14

And now for something completely different: the role of luck in innovation. As Guy Kawasaki put it: “Rich and famous does not equal smart, but merely lucky”. That was when he announced his 11th tip in his top 10 learnings of

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Geplaatst in Agile marketing, Community, Marketing

Takeaway 1 from #CWF14

Creativity World Forum 2014 stage

I was at the Creativity World Forum in Kortrijk on 5&6 November, 2014. My first takeaway from the forum – across the speakers’ line-up – is a shift in discourse. Where the classic approach to innovation is one where you

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Geplaatst in Agile marketing